NBA launches redesigned version of its application

of NBA With all-new customization features, NBA Delivering content for every game, vertical social media videos, unprecedented behind-the-scenes access to players and teams, new and existing shows and series, and free access to the NBA Vault. The NBA app, a product of NBA Digital, a joint venture between the league and Turner Sports, is free to download.

Additionally, the NBA released NBA IDis the league’s new global membership program that provides fans with perks and rewards from the league, teams and their partners. NBA IDis free to join and links the fan experience with existing products such as: NBA League Pass world NBA Pick’emThroughout the season, NBA ID members will have access to new original content and fan favorites in NBA Vault. Additionally, there will be enhanced member-exclusive experiences including NBA Partners, Ticket He promotions, prize draws, NBA Pick’Em fantasy game predictions, voting campaigns, and other rewards.

Application of NBA Official Cloud Partner of the NBA, AI.

“The launch of our new NBA app and digital platform is an important milestone as we continue to build and enhance our direct-to-consumer offering,” he said. Chris BenalcoExecutive Vice President NBA, direct to consumer. “We are excited to offer redesigned products that enhance and personalize the way NBA fans interact with the league on a daily basis.”