Euroleague’s new CEO’s plans go through expansion with NBA

Mr. Glickman He has been involved with the Euroleague for over 20 years. CEO Final again this year. Although his duties as a new right-hand man have expired, they leave bodylogaa famous executive assures in a conversation with athletic who before him “a blank canvas” Suggest solutions to problems, new ideas, and organizational changes.

have a past in the office of NBA And of portland trailblazersa franchise he presided over in the late 1980s and early 1990s, where Reeder served as a direct advisor from 2002 to 2004. Jordi Beltmeu, the sole CEO of the European competition since its creation in 2000. Since then, through his consulting firm, G2 strategyLa Liga, FC Barcelona, ​​CSKA Moscow, other clubs and various federations.

“I didn’t expect to do this this year, but it was just too tempting.” The officer will explain. In the next 3-4 months, we plan to create a medium- to long-term competition roadmap with three clear goals. Generation Z and youngest, research into expanding competition into new markets, proposals for salary caps, and other financial rules to balance the potential of competing clubs.

“If you study the market and demographics, everything suggests that well-managed clubs playing in the Euroleague will thrive,” Glickman said. London and Paris, two cities that are organizational priorities. With the Russian club temporarily banned from the competition over the war in Ukraine and its consequences, officials believe CSKA will play again once the dispute is resolved.

One of the hottest topics touched upon by the new CEO under Bodyloga was the possibility of introducing a salary cap for clubs as in the NBA. We want to create a competitive environment. “The current economic distribution is not very fair. Something has to be done to promote a competitive balance.”.

Aware of the controversies his views could unleash, the leader also displayed diplomatic skill. He plans to meet with the Euroleague Players Association to discuss topics he says will benefit them in the long run. Recognizing that the players are economic partners and it is in their interest as the league grows.“For a more detailed situation, we set the upper limit as well as the lower one,” he added just in case. It is unfair to him that some clubs can pay any price and others are far from minimal resources. “It’s not healthy”.

Perhaps the simplest challenge that arises at the moment is attracting new audiences who prefer consumption via devices over traditional methods such as television. Glickman is tentative but seems to have a lot of ideas in this new era of the Euroleague. Today, European competition is United Arab Emirates league naming rights, final four in dubai We may even include a new team in the Middle East.