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Andalusia works with Lakers to promote as tourist destination

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Andalusia works with Lakers to promote as tourist destination

Andalusia I’m getting a promotion this Christmas NBA It is displayed not only in the New York Knicks pavilion, but also during games of other American professional basketball teams such as the Los Angeles Lakers, Chicago Bulls, and Brooklyn Nets.

The Ministry of Tourism, Culture and Sports reported in a statement: Promote Andalusia’s offer as a destination for travelers from the US market in a series of NBA games following an agreement with the aforementioned team.

Activities within the framework of the American Basketball League, which will be held during the Christmas season, also include collaboration with this group madison square gardenowner of the New York Knicks team and audiovisual platform MSG Networks.

Arturo Bernal, Minister of Tourism, Culture and Sport, stressed that the Council remains “focused on promoting” the Andalusian destination. “In strategic markets like the United States,” The publishing company plans to end the year with “an increase in visitor numbers expected to exceed 2018.” 30 percent.”

Mr. Bernal assured American tourists: “They offer much higher than average lodging and daily costs.” And they are showing great interest in our cultural proposals. ” Therefore, he believes that the NBA “seems to be the ideal platform to sell the Andalusian brand,” and that he is working with the four franchises to “enjoy the support of many fans and High visibility on a day as important as Christmas. ”

This action will strengthen the spread of the destination’s new campaign. andalusian crush One of its main objectives is to attract tourists from distant markets, and the United States is one of the most interesting senders due to the region’s potential.

This agreement therefore aims to increase knowledge about Andalusia and its position as a destination among the demands of North America, through the prediction of campaign announcements in the official matches that these teams will play on the field in the last week of the year. It will be.

Also Andalusia brand presence and campaign materials will be featured in advertising media. Through the pavilion’s LED lights around the track, content broadcast on digital channels and various proposals for fans.

Additionally, special actions are performed with the following names: Andalusia theme nightdestination-specific themed nights that demonstrate flamenco as a differentiated attraction for the community, as well as events with club legends and promotions with followers.

These events are held during the NBA’s most high-profile times, such as the Christmas season, and especially during NBA games. Chicago Bulls and Atlanta Hawks At the meeting on December 26th, Brooklyn Nets and Milwaukee Bucks 27th and part 1 Los Angeles Lakers They will face the Charlotte Hornets on December 28th.

This course of action is estimated to have additional effects. Over 300 million impactsThis is both due to the influence of the NBA itself in the North American market and the franchises selected for this action.

Source: Mundo Deportivo

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PLEKHANOV: “There are also a few points I would like to point out”

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PLEKHANOV: “There are also a few points I would like to point out”

Head coach of “Kharkov Falcons” Valery Plekhanov He summarized the team’s 2025 results and talked about the preparations for the continuation of the season:

“Summing up the results of the calendar year, I want to congratulate all our fans on the upcoming New Year and Merry Christmas, wish our favorite team peace and good victories! “Kharkov Falcons” are the first players of this Super League season, so second place at the moment is a good result.

There are a few points we would like to emphasize separately. First of all, seven players from last season’s active squad won the Premier League together, but five of them never played in the Super League. Therefore, the experience they gained in the first half of this season is almost priceless. Secondly, Kharkiv Falcons are one of the two champion teams that did not play a single match at home. It’s very difficult when you’re not playing for your fans, you’re training in one gym, and you’re playing in a different gym every time, even on home tours. In these conditions, 4 defeats in 13 matches is a good result.

One of the most negative moments of this year was not being able to participate in the last four of the Ukrainian Cup. Unfortunately, we were a little unlucky in the draw. After an emotionally difficult and physically exhausting match with Krivbass, we did not have enough strength for the next match against Kiev-Basket in the quarter-finals. Unfortunately, our performances in the cup are over, but now we will be able to focus all our efforts on the championship.

Our main problem now is injuries. We have five injured players, three of whom have serious injuries that require a long recovery period. We’re about to get off to a very tough start to the new calendar season because the Falcons will be playing basketball six weekends in a row, which means six road trips with no rest time. If we could count on all twelve players in the squad at the beginning of the season, there will no longer be such a rotation. Therefore, all the responsibility and burden will fall on the players in the rankings. I hope they get over their injuries in the new year, recover from their injuries as soon as possible, return to work and help their beloved club properly represent Kharkiv in the Super League.

Despite the holidays, we have training scheduled almost seven days a week. “I really hope that by January 10 we will be a combat-ready team that can solve serious problems.”

Source: Sport UA

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Bobrov made a double-double in the Ukrainian derby in the Romanian Cup

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Bobrov made a double-double in the Ukrainian derby in the Romanian Cup

On December 23, as part of the 1/8 final of the Romanian Cup, the Ukrainian derby was played between Bucharest and Dinamo. Vyacheslav Bobrova and “Fast” Alexandra Lipovoy.

Dinamo won the match 89:79, and the fate of the ticket to the next round was decided in overtime, as Rapid won the first match – 83:73.

The home players acted more accurately in extra time and won with a total score of 101:85 and advanced to the quarter-finals.

Vyacheslav Bobrov made a double-double in 33 minutes on the field, scoring 10 points (4/7 two-pointers, 0/1 three-pointers, 2/2 free throws), collecting 10 rebounds, 1 block, 5 turnovers and 2 fouls.

Alexander Lipovoy played 38 minutes, scored 16 points (1/2 two-pointers, 4/7 three-pointers, 2/2 free throws), collected 3 rebounds, made 2 assists, 1 steal, 1 turnover and 4 fouls.

Romanian Cup. 1/8 final. 2nd match, 23 December

Dinamo Bucharest – Rapid Bucharest – 101:85 Overtime (17:22, 28:12, 24:19, 20:26, 12:6)

Match record:

Source: Sport UA

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Mikhailyuk repeated his personal best from the NBA regular season in the match against Memphis

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Mikhailyuk repeated his personal best from the NBA regular season in the match against Memphis

Ukrainian basketball player who plays for Utah Jazz Svyatoslav Mikhayyuk He repeated his personal best in starts in the NBA regular season.

This happened 128:137 in the game between the Utah Jazz and the Memphis Grizzlies on the night of December 23-24.

In this match, Mikhailyuk stayed on the field for 22 minutes and during this time he recorded 9 points (4/4 free throws, 1/4 two-point, 1/5 three-pointers), 4 rebounds, 3 assists, 3 steals, 1 turnover and 1 foul.

This match was Mikhailyuk’s 27th match as a starter this season. So, at the end of December, Svyatoslav repeated his career record in terms of starts, missing only one game against Dallas.

Previously, Mikhailiuk managed to play as a starter in many matches only in the 2019/20 season as part of the Detroit Pistons.

The Jazz are in 12th place in the NBA Western Conference rankings with 10 wins in 29 games. Utah will play its next game against Detroit on Saturday, December 27 at 04:30 Kyiv time.

Source: Sport UA

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