BETCITY became the title partner of Fight Nights

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The bookmaker will support top martial arts tournaments.

The bookmaker company BET CITY has become the title partner of one of the most famous fighting promotions, Fight Nights. Under the terms of the agreement, tournaments based on the rules of mixed martial arts, boxing and kickboxing will receive the bookmaker’s naming.

The first of them will take place on October 18 at the Red Arena in Sochi. In the main fight of the evening, Russian fighters Akhmed Aliyev and Alexander Sarnavsky will fight for the championship belt.

The partnership will allow companies to jointly create new bright projects, cool events and popularize martial arts.

BETSITI and the promotion will hold many activities on social networks, joint drawings with prizes valuable for fans and exclusive promotions.

Alexey Korshkov, General Director of the bookmaker company BETSITI:

“Our company actively supports martial arts. This year we are sponsoring UFC broadcasts in Russia. Before that, we collaborated with fighters and major events. In the new season, we decided to increase our presence and became partners with Fight Nights. This promotion has been collecting the best fighters and hosting great events for many years. I am sure that tournaments with our participation will be even more exciting. Together we will give a holiday to millions of fans of this sport.”

Kamil Gadzhiev, president of the Fight Nights promotion:

“We are very pleased with this cooperation! If you don’t evaluate our partnership superficially and take a closer look, you will understand that Fight Nights and BETCITY have a lot in common. We occupy a leading position in the market. And finally, we love sports and support the team, whose title sponsor is also BETSITI – Dynamo Makhachkala. All these factors will provide us with comfortable cooperation, and new opportunities and exciting events for spectators, fans and players!”

BETSITI is legal and one of the oldest betting companies in Russia. The bookmaker has been accepting sports bets since 2003.

BETCITY has about 100 clubs throughout Russia and a huge history of successful partnerships with the largest clubs, federations, TV channels and ambassadors.

BETCITY has repeatedly become the winner of prestigious professional competitions and awards. Over the years, the company has become a laureate of the “RB Award” in the categories “Best Welcome Bonus”, “Best Partnership”, “Best Line” and “Best Odds”.

In 2023, the company won the MarSpo Awards in the category “Best Digital Project in the Media” and the “Sport and Russia” Award in four categories – “Best Sponsored Sports Project in the Media”, “For Contribution to the Popularization of Sports on Social Networks”, “ Best sports commercial on TV” and “Best concept for promoting a sports service.” In 2024, BETSITI was recognized as the bookmaker company of the year at the “Sport and Russia” awards.

BETSITI is actively integrated into Russian sports. The company became the title partner of the Dynamo Makhachkala football club. Betsity is also the title partner of the Betsity Super League in futsal, the official partner of the football clubs “Ural”, “Sochi” and the women’s handball club “Rostov-Don”.