“RPL is the root product of the channel, it is impossible to imagine Match TV without the Russian Championship” – Tashin

The general producer of Match TV, Alexander Taschin, noted the importance of the Russian Championship for the TV channel, as well as for the holding’s channels.

– Now, looking at the events of this year, would you have signed a record deal for RPL TV rights a year ago?

– I will leave the characteristic “record” without comment. RPL is the root product of the channel, it is impossible to imagine Match TV without the Russian Championship. Of course, in any case, Russian football should be on our channels.

— After the freezing of TV rights to many foreign and international competitions, has your work with advertisers somehow changed? Maybe they have become less interested or, conversely, more active?

“We cannot say that something has changed a lot for the worse or for the better. We have had one of the best years in the economy. The Champions League and the Europa League, the European championships remained on the Match, in addition, advertising for the 2022 World Cup was excellently sold.

– Are you satisfied with the ratings, shares and coverage of the RPL and FONBET of the Russian Cup now?

– In general, yes. Of course, we would like even bigger numbers, but we are satisfied with the current ones.

– What is the coverage of Russian football now?

– The figures are now in the region of past seasons. The average match coverage of the RPL is 3.2 million people. At the same time, if we take the total coverage of all games of the current Russian season (within the RPL, the First League, the Cup and the Super Cup), which we showed, then it will be slightly higher than for the same segment of the last season, Metaratings.ru quotes Taschin.

The leader of the current RPL season is Zenit, who scored 42 points in 17 rounds.