Sports, fintech and crypto: cryptocurrencies seeking to reach the general public as sponsors in F1, what they are and what they mean - Sportish
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Sports, fintech and crypto: cryptocurrencies seeking to reach the general public as sponsors in F1, what they are and what they mean

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Sports, fintech and crypto: cryptocurrencies seeking to reach the general public as sponsors in F1, what they are and what they mean

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The Formula 1 It is the queen category in the world of motorsport. It is seen almost all over the planet, The maximum He has millions of followers and admirers. From your arrival and your arrival, the crypto ecosystem uses the category as a platform to make themselves known.

The SportingNews reviews which teams added sponsors from the digital sector and what each of them means. Currently, 80% of teams have partners except for Haas and Williams. However, it is worth the caveat: the British were the first to add blockchain in its activities in collaboration with the company Omnitude in 2018.

What is blockchain? It can quickly be explained as a chain of blocks. each blockjoins the previous and the next, contains edited and validated information. Consindered as the technology of the future for its safety and reliability. For more information, this guide will clear the reader from any doubt.

Mercedes

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Mercedes has a contract with the exchange FTX. The exchange could work as synonym of the bank: you can buy, sell and exchange cryptocurrencies. FTX is incorporated in Antigua and Barbuda and has its headquarters in the Bahamas. Its director is one of the most famous personalities in the crypto space: Sam Bankman-Fried.

“When we look back 10 years from now, when we have to make payments that last two days and can’t be done outside of weekday hours, we’re going to think it’s kind of retarded. And this is where cryptocurrencies come in. It’s their own industry. That’s why they’ve become something important in the financial world and obviously they’re looking for exposure to Formula 1.” recognized this wolf.

Red Bull

Getty Images / Red Bull Content Pool

Red Bull is the pioneering cryptocurrency team in F1. In 2019 he contacted the link FutureCoin, a digital asset that at the time looked promising. After all turned out to be a scam: If it was trading at 5.15 that year, today it is worth $0.00007757.

He currently has two patrons of the digital world: Tezos Y bybit. Tezos is a blockchain is based on very low-cost smart contracts, while Bybit, a exchange. The deal with the cryptocurrency exchange is the largest in history of F1 in this field: $150 million over three years. And here is another innovation: payment will be made in fiat money (fiat currency) and digital assets (Bitcoin, Ethereum, for example).

ferrari

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ferrari has an alliance with Candles. Is blockchain sold as the world’s fastest, capable of processing 75,000 transactions per second. It promises to compete with Ethereum, the industry leader, although it is still a long way off. Your VLX token is not in the top 100 most valuable on the market.

The agreement, which was signed in December 2021, also includes the launch of NFT futures contracts. What is an NFT? It is one non-tradable tokenso it is one of a kind. The limited and authentic production gives it value. In this link, more information.

McLaren

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McLarenlike Red Bull, it has Tezos as a sponsor. Together with its ally, the British team has already entered the world of NFTs and its launches have been successful.

can be purchased right now virtual pieces of the British Grand Prix. The helmet, overalls and boots are for sale. The package is available for $90 from McLaren Racing Collective. A limited sale of 1,998 M50 Lab Genesis “images” will be activated on May 11: each will cost 0.5 ETH ($550).

Alpine

fernando-alonso-alpine-f1

Alpine

Alpine signed a business relationship with BinanceThe exchange largest in the crypto market. The French company in turn has your own badge it’s called ALPINE, priced around $2.25.

Holders of this asset, depending on the amount and circumstances, are eligible to win prizes: take surveys, earn NFTs and enjoy unique experiences like meeting the drivers or visiting a Grand Prix.

AlphaTauri

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Her business partner AlphaTauri is ghost, another blockchain competing with Ethereum for industry leadership. The departure of some of its creators caused the price of the token (FTM) to drop, although it still remains within the top 70.

Pierre Gasly has his own NFT collection– His helmet used in the 2022 Miami Grand Prix sold for nearly $3,000 (FTM 12,500). He also created images of his victory at Monza 2020 and his podium finishes at Brazil 2019 and Azerbaijan 2021. The articles are still available on his website.

Aston Martin

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Aston Martin has two crypto sponsors: Crypto.com Y Socios.com. The former, which also entered basketball and even bought the naming rights to the Los Angeles Lakers stadium, is one of the most famous stock exchanges in the world and in turn signed an alliance with Formula 1.

Socios.com, meanwhile, is a platform that creates tokens for fans, as explained in the Alpine section. The higher the number of assets, called AM, the more benefits.

Alfa Romeo

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Such is the case with Aston Martin, Alfa Romeo has also signed a contract with Socios.com and has its own fan token called SAUBER. It is available in the website application. During the 2022 campaign, the team will release four NFT collections. The first, released after the Bahrain Grand Prix and only 100 units, sold out in just 20 seconds.

The second sponsor in the world of digital elements of the Italian brand is Floki Inu (FLOKI)a competing meme cryptocurrency Shiba Inu (SHIB) Y Dogecoin (DOGE). It is currently trading at $0.000006095 and is the 2,800th largest digital asset by market capitalization.

Source: Sporting News

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Michael Schumacher took first place in the ranking of the richest drivers in the history of Formula 1

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Michael Schumacher took first place in the ranking of the richest drivers in the history of Formula 1

Seven-time Formula 1 champion Michael Schumacher took first place in the ranking of the richest drivers in the history of Royal Racing, Racing News 365 reports with reference to GQ Sports.

The German pilot’s fortune is estimated at $790 million.

Second on this list is seven-time champion Lewis Hamilton ($304 million). In third place is two-time championship winner Spaniard Fernando Alonso ($264 million).

World champion Kimi Raikkonen (254 million) took fourth place in the ranking, three-time champion Niki Lauda (203 million) was in fifth place.

Source: Sportbox

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Three Formula 1 teams filed a lawsuit due to the possible technical advantage of Mercedes and Red Bull

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Three Formula 1 teams filed a lawsuit due to the possible technical advantage of Mercedes and Red Bull

The Ferrari, Audi and Aston Martin teams have filed a joint lawsuit with the Fédération Internationale de l’Automobile (FIA) over the advantage that Mercedes and Red Bull may have in the 2026 season under the new technical regulations, The Race reports.

In 2026, Formula 1 will switch to new technical regulations, which provide for a reduction in the fuel compression ratio in power plants from 18:1 to 16:1. This indicator will be monitored off the track.

According to the source, Mercedes and Red Bull have found a way to pass the tests while maintaining the actual race compression ratio at 18:1. This could give teams an advantage of 0.3-0.4 seconds per lap.

— The regulations clearly define the maximum compression ratio and the method for measuring it, based on static conditions at ambient temperature. This procedure remains unchanged despite the reduction in the permissible compression ratio for 2026, the FIA ​​said in a statement.

The FIA ​​does not intend to change the regulations at least until the tests are carried out. Teams are allowed to update their power unit designs every six races of the season.

Source: Sportbox

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Lando Norris received the Formula 1 championship trophy at a ceremony in Tashkent

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Lando Norris received the Formula 1 championship trophy at a ceremony in Tashkent

The British driver of the McLaren team, Lando Norris, received the Formula 1 championship cup for winning the individual competition of the 2025 season, the series press service reports.

The FIA ​​Awards ceremony took place in Tashkent.

The capital of Uzbekistan is hosting the FIA ​​General Assembly, which held elections for the organization’s president on Friday. President Mohammed bin Sulayem was re-elected to a second four-year term. Ben Sulayem took part in the awards ceremony for Norris and other FIA Awards winners.

On Sunday, 26-year-old Norris finished third in the final race of the 2025 season, the Abu Dhabi Grand Prix, and won the championship title for the first time in his career, ending the four-year hegemony of Red Bull’s Max Verstappen. In the team competition (Constructors’ Championship), McLaren won.

Source: Sportbox

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