WhiteBIT becomes the official crypto partner of the Ukrainian Women’s National Team

Ukrainian-based WhiteBIT, one of Europe’s largest crypto exchanges, and Olympic bronze medalist Elina Svitolina, the best tennis player in Ukrainian history, announced the start of a strategic partnership. Elina Svitolina joins the brand as global ambassador. Additionally, WhiteBIT became the official crypto partner of the Ukraine Women’s National Tennis Team and the Svitolina Foundation. This synergy aims to support national sports and introduce innovations that will help Ukraine remain visible on the world stage.

From Court to Cryptocurrency: Shaping the Future

Every success of Ukraine in the world today is a step towards strengthening its position. WhiteBIT’s mission within this collaboration is to create new opportunities for Ukrainian tennis through innovation and cryptocurrencies. The partnership between the two leaders is based on professionalism and the desire to prove that athletes and companies of Ukrainian origin are competitive and progressive. The WhiteBIT logo will adorn the team’s training and home jerseys and symbolize the team’s technological support at every stage of preparation.

Vladimir Nosov, founder and CEO of WhiteBIT:

“Together we will make the world of blockchain, digital currencies and innovation understandable and accessible to every Ukrainian. Our partnership with the National Women’s Team and the Elina Foundation is an investment in future victories and confidence in young talents. As brand ambassador, Elina Svitolina will help us spread innovative technologies and digital literacy and bring the world of blockchain closer to every Ukrainian. By combining sports and technology, we create new opportunities for Ukraine even in the most difficult times.”

Three pillars of the partnership: sports, technology, philanthropy

WhiteBIT’s cooperation with Ukrainian tennis develops in parallel with three basic vectors:

Support for national sports and WhiteBIT Web3 integration. As the official crypto partner of the Women’s National Tennis Team, it provides the team with resources for sustainable development. In addition, the company integrates its technological expertise and Web3 solutions into the fan experience, creating modern digital formats for fans worldwide to interact with the national team.
Innovation and ambassadorship. As a global ambassador, Elina Svitolina will contribute to the mass implementation of blockchain technologies and cryptocurrency solutions. Its activities will focus on increasing digital literacy and expanding the boundaries of cryptocurrency use in daily life and sports.
Philanthropy and education. As the official crypto partner of the Svitolina Foundation, WhiteBIT is scaling the foundation’s humanitarian initiatives. The collaboration includes the implementation of programs to support talented young people and the provision of educational grants for their professional and personal development.
Crypto aid: transparency and speed
One of the practical steps of the partnership will be the integration of crypto payments for charitable contributions to the Svitolina Foundation. Thanks to WhiteBIT technological solutions, support from all over the world to Ukrainian humanitarian aid projects will become immediate and as transparent as possible.

Elina Svitolina:

“I am sincerely pleased with our cooperation and happy to have a strong and stable partner nearby. This is an important mission for me; to be a guide in the world of modern technologies and help them become understandable and useful for people. Together with WhiteBIT, we will be able to speak louder about the power of companies of Ukrainian origin, their solutions and achievements in the world, as well as create a solid foundation for the development of sports and opportunities for future generations.”

This partnership lays the foundation for the long-term transformation of Ukrainian tennis, where sport and modern digital technologies work towards a common goal.